Striking it Niche!

The key to attracting clients and referrals is standing out from other advisors – giving your target clients a reason to choose you over other advisors. In other words, to have a niche that attracts the people you want!



More significant, focusing on a niche will not only benefit your business. It will enable you to provide a better experience, even better advice, by focusing your attention on the special needs, wants and concerns of your ideal clients.



This program will show you:

• The difference between a target market and a niche


• Types of niches


• Uncovering Special Needs and Developing Custom Solutions


• Tailoring Your Service Mix to Your Target Group


• Promoting your niche